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About Etch

Etch is a communication design studio, based in the Pink City of Jaipur.

Open to explore new media and exciting collaborations, at Etch we are always looking for curating an experience which is wholesome. From museum spaces, custom souvenirs to party kits and dressing up spaces, we love creating one of a kind designs and communication.


Our Journey

Pranika Khaitan Rawat

Founder: Etch Design/Sketch by Etch 

Ever since Pranika was a kid, she loved to do anything artsy

and wanted to be a part of it.

An alum of NIFT, Delhi, she became even more confident of her passion after getting into a design school. After a few years of experience with various brands and companies, Pranika realised that there was a strong need of a communication design studio in her city and that is how Studio Etch became one of the first of its kind in Jaipur city. In the mean time, Pranika was exploring and learning on her design journey while she was a full time faculty at Pearl Academy Jaipur. During covid, Pranika hosted online postcard workshops that became a huge success as it gave both children and adults a creative break from the everyday monotony. Still growing horizons, Etch now has a new office in Bangkok. 

Team work makes the dream work

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